Ji daily - China economic network, September 16 - Chengdu Convention and Exhibition economic industry ecological circle Investment Conference (hereinafter referred to as: the forum) was held in Beijing on September 15. The conference focused on promoting the construction of exhibition economic industry ecosystem, built and shared the integrated development pattern of "Exhibition + industry + functional Zone + investment and trade". 30 key industry business associations and enterprises of Beijing participated in the conference
Build a new circle of exhibition
Before the meeting, Niu Qingbao, vice mayor of Chengdu Municipal People's government, visited China record group, a large-scale music culture group with the longest history and the most abundant resources in China, and deepened the "circle of friends" of mice + into the music field. China record group also hopes to continue to take Chengdu as the main position for its "music +" integration business development on the basis of early cooperation. The mature music and cultural tourism projects of China record group, such as "China Record Museum", music evaluation system project, music IP incubation and media integration project "cultivation plan of young Chinese singers", have all taken Chengdu as a key cooperation City, hoping to join hands with Chengdu to realize the development blueprint of the whole music industry chain.
For Beichen exhibition group, Chengdu is an "old friend". Since the establishment of Chengdu Beichen Zhongjin Exhibition Co., Ltd. in Tianfu New District of Chengdu in March 2018, it has actively promoted the development of its own business and Beichen Convention and Exhibition Group business in Chengdu and Sichuan, and introduced the National Association, International Exhibition and conference, International Association of banks and leading enterprises in the industry, It has successfully held two sessions of Chengdu international supply chain and logistics Expo, and held three sessions of China western aviation forum. This year, the Chengdu station series of World Transportation Conference and 2020 China ASEAN Digital Economic Cooperation Forum are introduced and held. In 2021, the world railway transportation conference and Chengdu international supply chain and logistics Expo will be held at the same time. Niu Qingbao, vice mayor of Chengdu Municipal People's government, said during a visit to Beichen Convention and exhibition group that Chengdu is speeding up the construction of an international convention and exhibition city and promoting the construction of the exhibition economic industrial ecosystem, a large number of convention and exhibition enterprises are needed to join in. It is hoped that Beichen Convention and Exhibition Group will strengthen communication with Chengdu, cooperate with five exhibition industry functional areas of Chengdu, and open up new exhibition fields, It will extend its tentacles to more industrial fields in Chengdu and dance with the exhibition industry in Chengdu.
Participants actively exchanged views
At the forum, Xu Feng, chairman of Beijing Huakai International Exhibition Co., Ltd., said that at present, the Convention and exhibition market should follow the pattern of internal circulation and double circulation, and pay more attention to the lower level market. For Chengdu, it is very difficult to pay attention to the district (city) and county exhibition market and publish the list of district (city) and county exhibition resources cooperation. It is easier to pay attention to the high-quality resources of districts and counties and create excellent exhibition products, The development of district and county exhibition forms dislocation competition and harmonious resonance. At the same time, he said that he would plan an exhibition to be held in Chengdu next year.
Yin long, CEO of MIDI music media, introduced the "music +" industry. He said that various MIDI activities in Chengdu this year were very successful, and received strong support from Chengdu governments and industry departments at all levels. At present, MIDI is also doing some cross-border cooperation, such as music and sports. We also discussed with Chengdu that a music festival for Chinese, Japanese and Korean college students will be held during the Universiade. At the same time, we are concerned that the instrument exhibition will be held in Century City in November. At present, the scale is relatively small. We hope to cooperate with Chengdu to do a larger scale international instrument exhibition, and jointly promote the construction of International Music City and international exhibition city.
Seek new cooperation in exhibition
At the conference, Beijing jingboxin Exhibition Co., Ltd. signed a contract with Sichuan Tianfu International Exhibition Co., Ltd. to hold the 61st (autumn of 2021) National Pharmaceutical Machinery Expo and 2021 (Autumn) China International Pharmaceutical Machinery Expo; Beijing yiwensi Consulting Co., Ltd. signed a contract with Sichuan Tianfu International Exhibition Co., Ltd., and landed at the 2021 CMIC summer summit; The Management Committee of Anren Wenbo industrial functional zone of Dayi County signed a contract with China culture Investment Fund Management Co., Ltd. to build the film and television audio shooting base of Anren ancient town and the overall development project of cultural and tourism industry, set up a film and television sound industry and cultural and tourism industry fund of 2 billion yuan, and invest in the construction of Anren ancient town film and television audio base and the operation and management of national AAAAA tourist attractions, To become a national film and television industry highland and an international tourism destination.
Although the contents of the project contracts are different, it is not difficult to find that Chengdu is determined to target the leading enterprises and strengthen the chain in the functional areas. Enterprises are interested in participating in the Chengdu Convention and Exhibition economic industry ecosystem. The well-known enterprises and key exhibition projects in the exhibition industry chain are rapidly settling down. The industrial elements of the exhibition economy are rapidly gathering and developing in chains in the functional areas, and the industrial ecosystem of MICE economy is accelerating to take shape. The 2020 APEC cold chain logistics safety seminar of China Chemical Enterprise Management Association, the youth science and Technology Forum of China Aviation Association and other exhibition projects all expressed their wishes to be held in Chengdu.
"The new opportunity lies in the integration of development. From the perspective of the whole industry chain, we aim at the upstream, downstream, left and right banks of the Convention and exhibition industry. Around the construction of an international exhibition city, the basic industrial capacity and industrial chain level of the Convention and exhibition economy are constantly improved." The relevant person in charge of Chengdu Municipal Bureau of Expo cited: "at present, Chengdu has 492 member units in 12 aspects of convention and exhibition management institutions, venues, hotels, construction, high-end conference services, translation, design and logistics, covering all aspects of the exhibition industry chain. The gathering and chain forming ability of Chengdu Convention and exhibition industry is an excellent opportunity that enterprises will never let go. " Exhibition + Cultural Expo, Agricultural Expo, tourism and even sports, no matter which industry segment the enterprise is located in, can find its own new outlet in Chengdu. (Wang Junjie / Chengdu Municipal Bureau of Expo / photo)
