2021 exhibition and marketing of foreign trade excellent products opened in Jinan

On June 11, 2021 International Trade Fair opened in Jinan International Convention and Exhibition Center. Jianlong, Secretary General of China Council for the promotion of international trade, and Yin Qingzhong, vice mayor of Jinan, attended the opening ceremony and delivered speeches. Jiang bingxiu, chief representative of Qingdao Representative Office of Korea trade and investment promotion commune, vice president of Shanghai brand authorized enterprises association and executive director of private brand industry research Institute, presented gifts. Vice president of China Association for Asian economic development Fu Jian, Secretary General of the United Nations and the International Public Procurement Committee of the Asian Economic Association, attended the opening ceremony. Ji Binchang, vice governor of Shandong Province, announced the opening of the 2021 fair.

The opening ceremony was presided over by Yu Fenggui, chairman of Shandong Provincial Committee of China Council for the promotion of international trade. He said that the 2021 Trade Fair is the implementation of the call of the CPC Central Committee to "accelerate the construction of a new development pattern with domestic circulation as the main body and domestic and international double circulation promoting each other" by the Shandong provincial trade promotion system, and the implementation of the provincial leadership's proposal to "build the trade fair into an intersection to promote the integration of domestic and foreign trade, and introduce world-class products into Shandong The specific measures of the spirit of "promoting Shandong superior products to the world". There are several new features in the exhibition: first, the layout of the exhibition has been further optimized, with 326 exhibitors, more than 60% of which are concentrated in food, imported goods and e-commerce, thus enhancing the attraction of the exhibition to professional audiences; Second, the quality of professional buyers has been greatly improved, with Ginza supermarket, jiajiayue, Shanghai Lianhua express and other mainstream sales channels enthusiastically attending the meeting, and buyers of new formats such as meituan and shihuituan come in droves, with more than 400 professional visitors registered; Third, the supporting activities are of high-grade, clear-cut theme and strong effectiveness. National or professional institutions such as China Council for the promotion of international trade, Korea trade and investment promotion commune, the United Nations and International Public Procurement Committee of Asian Economic Association, Shanghai brand authorized enterprises association, etc. have closely carried out training docking activities around hot spots such as double circulation and RCEP, which has enhanced the authority and influence of the exhibition; Fourth, a provincial linkage mechanism has been established. A series of sub exhibitions and sub venue activities, such as Weihai cross-border e-commerce import and export fair and Qilu (Liaocheng) Taobao village Summit Forum, have been staged one after another, with numerous hot spots, expanding the platform effect of the exhibition. The fair will further highlight our province's advantageous industries in foreign trade, strengthen the functions of industrial docking and commodity sales, promote the construction of the linkage mechanism of provincial foreign trade and domestic sales of superior products, and strive to build "superior product exhibition platform", "e-commerce selection platform", "business supermarket docking platform" and "mass consumption platform".